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Crisis Communications: Oh, Sh!t isn’t a Response
June 9, 2025
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Here’s the thing: crises don’t wait. They don’t RSVP. They don’t care if your team’s at an offsite, your CEO’s on vacation, or if it’s 4:59pm on a Friday. When they show up, they show up fast—and messy.

We Got a Face Lift
February 12, 2025
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When I started amPR inc. in April 2023, my only concern was speed to market. I needed a name, I